VIGO COUNTY, Ind. (WTWO/WAWV) — In honor of Veterans Day, later this week a local dentist’s office is doing something new to show its appreciation to veterans.

Elite Smiles Dental is holding an event called Smiles for Freedom that will be providing free dental service to veterans. Elite Smiles announced the event about a month ago, so it’s already all booked up with about 35 veterans scheduled to receive the dental service.

Dentist Jess Holler said his father and two of his brothers served in the Navy so this event means a lot to him.

“It’s been in the works for a little while doing something for our service members and with Veteran’s Day coming up, they’ve done so much for us we decided the least we could do as take out a day, serve them, see what we can do to help some people out. It’s part of the company mission, is to get back to the community,” Holler said.

Holler also said they hope to do this every year in the future.