Casino proposal includes possible Hard Rock branding

Casino News

TERRE HAUTE, Ind. (WTWO/WAWV) — If Vigo County residents vote to bring a casino to the area, the casino could be branded by a popular restaurant.

Spectacle Enterainment signed a letter of intent with Hard Rock Casino to franchise the Terre Haute casino that the corporation is interested in establishing.

The franchise opportunity could help in an effort to gain a leg up on casino competition in Danville, Illinois. The state of Illinois recently approved a casino for the Danville area.

It should really, one help Indiana compete with Illinois to capture the Wabash River Valley area. And two, proivde a quality product for everybody within that area.”

John Keeler, Vice President of Spectacle Entertainment

Indiana State University student Ethan Thomas said the City does not have much to offer when school is out, so a Hard Rock branded casino could be interesting.

Being in Terre Haute with not necessarily a lot to do, if you throw something in the area with a bunch of miscellaneous activities, I think people will really be drawn to it.”

Ethan Thomas, Indiana State University student

Hard Rock has 12 branded casinos throughout the US. Adding a 13th casino could be good for the casino, the corporation and the community, according to Keeler.

We believe this is a game changer. That the Hard Rock name and the quality of it’s product is unique and recognized througout the casino industry.”

John Keeler, attorney for Spectacle Entertainment

Spectacle Entertainment will have to be awarded the license of Hard Rock by the Indiana Gaming Commission.

Before Spectacle Entertainment and Hard Rock Casino can build a casino in Terre Haute, residents still have to vote on whether or not they want a casino to come to Vigo County.

The question will appear on the November ballot for Vigo County residents.

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